Who
we are
We are a true partnership built on trust, transparency and care. No false promises. No fine print. Just strategic support from people who understand the industry from the inside. If you’re ready to be seen, heard, and championed – we’re ready to represent you.

Ed clark
Ed didn’t set out to become an agent – he founded East Coast Associates because he understood, from personal experience as an actor, what it felt like to be unheard in the room.
After years of training, auditioning, and fighting to be seen – particularly coming from outside of London – he recognised what was missing: honest, supportive representation that feels like a partnership, not just a name on a casting platform.
Today, Ed leads the agency with that same principle: actor-first, purpose-led, and built to help performers feel genuinely seen, supported, and backed.
Rebecca Houghton
Rebecca blends her knowledge of the industry with her well-established career in pitch management, bringing clarity, structure and strategic thinking to everything we do.
Ensuring both our talent and our brand are presented to the highest standards, Rebecca supports the agency’s submissions, partnerships and communications.

Kevin O’Donoghue
Kevin combines a background in acting with over a decade in digital strategy and branding. A former performer turned marketing lead, he now manages ECA’s website, visual identity, and digital presence – helping our actors and our brand stand out, online and off.